Users will soon have a new feature that allows them to cut down on the quantity of AI-created media appearing in their feeds. This step comes as the platform revealed that it presently contains over 1 billion AI videos.
Trial and Implementation
The update is being tested over the coming weeks before a global rollout. This development comes amid a surge in AI-generated material, fueled by recent content generation software.
The Broader AI Trend
It has been noted that almost one in 10 of the most rapidly expanding channels on a popular video site primarily display content made by AI. A large amount of this material is considered low-quality AI content, a phrase for inferior, mass-produced content that is frequently absurd or surreal.
Our research shows that numerous viewers like content made with AI tools, from AI artwork to informative clips, and we intend to provide users the option to adjust the amount of that, according to their own choices,” commented a spokesperson.
Scale of AI Content
TikTok shared that there are presently 1.3bn videos on its service labeled as made with AI. In total, in excess of 100 mn media items are uploaded to the platform each day, making AI content a minor percentage of its total content library.
Customizing Your Feed
Users will be in a position to reduce or increase the amount of AI-generated videos they watch by using the topic control option in the platform and picking AI-made media. Additional categories that can already be controlled under the filter encompass news, clothing, beauty, and dance.
Platform Guidelines
Its rules require content makers to label lifelike AI-generated content, and it forbids dangerous AI impersonations of well-known individuals or critical incidents. Any authentic-looking AI video that is without a tag can be deleted under its terms of service.
Furthermore, the service will henceforth attach an “AI-made” label to content made using its own AI tools, or flagged by an collaborative effort for identifying artificial media. This measure is aimed to deter users from trying to evade the disclosure requirement.
Educational Initiatives
The platform is additionally launching a two million dollar educational fund for specialists and organizations to produce informative material about responsible artificial intelligence. This project will benefit charitable organizations focused on educating programming and robotics.
Moderation Strategy
The platform has defended its moderation strategy, amid discussion over intentions to lay off a large number of safety staff in the UK. It is planning to reduce a significant number of roles in its trust and safety team in London, with labor groups and online safety experts expressing worry that staff are being displaced by automated systems.
A senior executive clarified that staff-based oversight would still have a role, but automated tools can shield workers by eliminating the most graphic content prior to it is viewed by humans. TikTok stated a notable drop in explicit and harmful content seen by human moderators over the previous year due to reliance on its automated systems.
“We think that it’s essential to integrate humans and technology to ensure user safety,” the executive stated. “We’ll have people as involved in the system, but we additionally believe it’s very important to minimize viewing of harmful content as swiftly, which is why a lot of the machine support is really helping us operate efficiently.”
